Need Direction?

Take control of your marketing with our exclusive Marketing Assessment & Action Plans!

Our Marketing Assessment and Action Plan (MA2P) is a customized, affordable and forward thinking plan for growth-minded businesses.

MA2Ps are great for start-ups as well as established businesses. They’re perfect for businesses looking to make a pivot or for those that are looking to just refresh their brand. Our plans help eliminate the guesswork when it comes to figuring out where to put your marketing dollars.

Have you ever wondered how to:

  • Market your business more effectively?
  • Validate or clarify your brand?
  • Differentiate your business from the competition?
  • Gain more knowledge about your business, customers and competition?
  • Have more time to focus on what you do best and less time working on marketing your business?

If you answered “yes” to any of these questions, our MA2P can help.

In our 30+ years of business we’ve learned how to help guide our clients toward success using our proven methods and now we’ve made our plans available at different price points to help all businesses in need. Stop wondering how to market your business effectively and start planning!

 

Check out our different plans below:

Marketing Assessment and Action Plan

BASIC MA2P PLAN

$1,500

 What’s Included:

1. Basic evaluation of current brand & strategy

  • Internal Questionnaire
  • Evaluate current logo, tagline, and current marketing materials
  • Review current marketing strategy 

2. Basic competitive analysis 

Review 2 Competitors on 5 Key Factors: 

  • Brand Identity (including logo & tagline)
  • Positioning
  • Product Offering
  • Website
  • Social Media Presence (Up to 3 channels)

3. Market Research

  • Secondary market research on your industry

Deliverables  

  • Basic Findings – Assesment Report 
  • Action Plan (detailed recommendations based on stated business objectives and research findings)

ADVANCED MA2P PLAN

$3,500

What’s Included:

1. Advanced evaluation of current brand & strategy 

  • Internal questionnaire 
  • Evaluate current logo, tagline, and current marketing materials
  • Review current marketing strategy
  • Customer or vendor survey

2. Advanced competitive analysis

Review 3 Competitors on 10 Key Factors: 

  • Brand Identity (including logo & tagline)
  • Positioning
  • Key Messaging
  • Mission & Purpose
  • Vision
  • Current Marketing & Advertising (if available)
  • Ad Spend (if available)
  • Target Market
  • Products and/or Services 
  • Social Media Presence (up to 3 channels)

3. Market Research 

  • Secondary market research on your industry

4. Website Evaluation 

  • Usability Review
  • SEO Review

Deliverables 

  • Advanced Findings – Assessement Report 
  • Action Plan (detailed recommendations based on stated business objectives and research findings)

PREMIUM MA2P PLAN

CUSTOM 

What’s Included:

Custom research & strategy development based on your marketing goals.

May Include The Following:

  • Customized evaluation of brand and brand elements 
  • Customized strategy evaluation 
  • Customized competitive analysis 
  • Proprietary research including interviews and surveys
  • Website analysis:  
    • SEO
    • Accessibility 
    • Usability

Deliverables 

  • Customized Findings – Assessment Report
  • Customized Action Plan

Have questions about our Marketing Assessment & Action Plans?

Looking for other marketing services?

CALL US: 
734-489-1571