Websites
The M Den – E-Commerce Website Redesign
A long-time client needed some help bringing their outdated e-commerce website into the 21st century. We responded with a fresh new design complete with a content management system, an integrated shopping cart solution and an SEO strategy that helped bring them to the top of the list. The new site was instrumental in helping our client achieve a dramatic increase in sales.
We Provided:
- Marketing Research & Strategy
- Graphic Design
- Art Direction
- Web Development
- Integration with Existing Database
- SEO Research & Strategy
- Copywriting
Terumo Cardiovascular Group – Simple Smart Solutions Landing Pages
Terumo was looking for a way to increase exposure to a limited-time special offer. We recommended that Terumo include a microsite as part of their ‘Simple. Smart. Solutions.’ campaign. The challenge was to accommodate a large amount of data within a small number of pages and still ensure a great user experience. Through careful planning we were able to achieve a design that not only met those requirements, but also looked clean and beautiful.
We Provided:
- Research & Planning
- Site Architecture
- Creative Development
- Copywriting
- Graphic Design
- Web Development
- Cross Platform & User Testing
Maxion Wheels Commercial Vehicle North America
Maxion Wheels was a new company and their website needed to establish and communicate the new brand, inform the audience of legacy companies and provide a useful way for the audience to determine wheel specifications. We developed a user-friendly site with changeable rotating banners on the home page to help reinforce marketing messages. Additionally, a searchable catalog with dynamic filtering was developed to help the user quickly locate wheel specifications.
We Provided:
- Market Research & Discovery
- Content Gathering
- Information Architecture
- Wireframes
- Graphic Design
- Web Development
- User Testing & Launch
Arbor Professional Solutions
The Ann Arbor Credit Bureau had a 90-year history in southeast Michigan. Due to changes in federal regulation, and selling off the credit bureau branch of the business, they needed to rename and rebrand the company. As part of the re-brand, we developed a new website that addressed the needs of their multiple audiences.
We Provided:
- Market Research & Discovery
- Content Gathering
- Information Architecture
- Wireframes
- Graphic Design
- Web Development
- User Testing & Launch
Four Star Transportation
Four Star Transportation was in need of a new website that focused on driver recruitment. We scheduled an on-site photo shoot to capture their drivers alongside their trucks. We also interviewed drivers to obtain testimonials about why they drive for Four Star. These images and testimonials were then used to communicate the benefits of working as a Four Star driver to their target audience – prospective drivers.
We Provided:
- Market Research & Discovery
- Content Gathering
- Information Architecture
- Wireframes
- Graphic Design
- Web Development
- User Testing & Launch